VANESSA
COLLAZOS
Skills :
Web Design & Management
Business Administration
Social Media Marketing
Public Relations
Advertising
+ more
Vanessa Collazos is a Marketing Expert in Brooklyn, New York. She is an experienced Social Media Coordinator with a demonstrated history of working in diverse fields such as Hospitality, Real Estate, Apparel, E-Commerce and more. She is highly proficient in Public Relations, Business Management, Market Research, and Graphic Design. Vanessa is currently attaining her degree in Political Science at CUNY-Brooklyn College. In her free time, she manages several student organizations such as the Young Democrats of America, the Queer Student Activist Alliance, the Brooklyn College Political Science Club, and serves as a Senator for student government at her university. If you have project that you think Vanessa or her team can help you with, please feel free to reach out any time!
WORK EXPERIENCE
Marketing Administration
Content Creation: Developed and branded social media content for top brokers at Keller Williams Realty, the worlds largest Real Estate franchise and top seller in the United States. Conducted photography and editing of products and listings. Helped with copy writing, keywords, attribute development, and SEO optimization.
Content Production: Coordinated and executed back end administration. Created blogging content for SEO purposes. Managed the production of all social media channels as well as client outreach. Streamlined the publishing process. Analyzed publishing performance and improved productivity.
Marketing & Public Relations Expert
Marketing: Developed promotional strategies that tripled in house and online revenue within the first 6 weeks. Built official online branding, web design, and social media content, increasing followers by 76% in the first 4 weeks. Created all advertising and promotional material. Monitored results, produced data reports and analyzed ongoing marketing strategies.
Other Roles: Helped develop marketing strategies and plan/program discounts and promotions in- store and online. Acted as front of house PR expert. Managed a team of several employees, creating progress, budget, and revenue reports across all channels. Worked with inventory and product development including graphic design and photography.
Client Retention Specialist
Customer Engagement: Collected feedback at the NYC flagship headquarters. Specialized in luxury clientele outreach and retention. Modified retail brand strategy. Executed and maintained product assortment, inventory, and price lists
Luxury Retail Management: Coordinated and designed visual displays. Acted as a liaison between property management. Executed and maintained product assortment, inventory, and price lists. Worked closely with top marketing developers and sales strategists.
Assistant Canvass Director
Team Management: Conducted large scale recruiting, building teams and identifying prospective staff. Staff Management: Taught canvassing and fundraising skills as a nationwide recognized fundraiser in the top 1%. Developed leaders and communicators. Cultivated a motivating team environment. Managed hands-on outreach in major cities such as Boston, MA, Atlanta, GA and NY, NY. Tracked income and expenses. Handled the budget for our local office. Processed staff payroll. Maintained records for future organizing efforts.
EDUCATION
Brooklyn College
Majors: Political Science (BA)
Activities and Societies: Young Democrats of America, Senator at Student Government, Treasurer at Queer Student Activist Alliance, President at Brooklyn College Political Science Club, GRE Study Coordinator, Deans List Honor Student and Evelyn Gross Scholar.